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Cash In Your Blog - 4 Ways to Profit From The Hidden Revenue In Your Blog

Copyright 2005 Tinu AbayomiPaul

Most webmasters and online business owners know that a blog
can bring you additional revenue from advertising, and more
traffic from search engines. Then theres the additional
benefit of having a great way to spark productive dialogue
between you and your prospects.

But did you know that your blog itself may be worth
thousand of dollars to you in its present form?

The day I learned that my blog held such hidden treasure
was one of those happy accidents that can make life such a
fun adventure. All I wanted to do was find out why some of
my newsletter subscribers had not crossed over to my blog
audience.

In an informal poll, I found that many of the fans of my
newsletter were overwhelmed with the amount of free
information on my site, and felt that theyd never catch up
to reading it all.

This led to several discoveries about how I could find a
way to make the information more accessible to them without
disrupting the enjoyment of my feed subscribers.

If your blog has export capabilities, you can use any of
these techniques to generate revenue from your blog and
make both your newsletter and blog subscribers deliriously
happy.

Method One: Monitor Your Popular Blog Topics as Ideas for
Future Products

As you begin to monitor which topics have the most
responses, youll be able to see a pattern that tells you
what your audience likes the most about your site. These
themes often give you clues about what your next product
could be.

For example, as I continue to cover free Google tools,
tips and news in my blog on Tuesdays, Ive noticed that
this is the day that I tend to have the most subscribers
reading every entry. With that information I was able to
create a free Christmas gift for my audience that theyll
be able to use as a reference guide.

Your next best selling software idea, book or tool could
come as a result of watching topic popularity, if you learn
how to track audience response.

Method Two: The Subscription Model

When youre blogging daily, sometimes several times a day,
and much of the information on your blog continues to be
useful months after you publish it, your audience is
probably aware of this.

Search engines may be doing a fine job of helping your fans
find the information theyre looking for at your site, but
youll also find that a cross-section of them would rather
digest a periodic collection of your posts for use at a
later time.

Should you find this to be the case, instead of purging
your archives, you can create a Best of compilation on a
weekly or monthly basis, and charge for electronic
distribution. Or you could charge advertisers to be
featured in these periodicals the same way you would a
newsletter, and offer them to your audience at a discounted
rate, as a premium version of your present ezine.

Method Three: Turn Your Archives into an Ebook

With a blog that focuses on a narrow, popular theme, you
could be sitting on a gold mine and not even be aware of
it. Whether your blog contains tips for newbies in your
field, expert advice for veterans, or success strategies
that build on each other, you could be in the position to
supply a demand for needed information.

There are a couple of tricks youd have to learn to convert
your archived blog posts into an ebook, but youd be
surprised about how easy this process can be.

Method Four: Make Your Entire Blog Into a Printed Book

I know what youre thinking. Why would anyone pay for my
blog as a book when its free at my site?

Under certain circumstances, youd be surprised to find how
many people would rather have a portable collection of your
blog posts when the quality is consistent. The online
version of your blog is the ultimate free trial. Many sites
have been using this logic long before the web log came
along to allow users to preview their services.

For example, the sheer volume of the free traffic
generation tips on my site was repeatedly described during
my informal poll as overwhelming. Its one thing to try
and read 2000 web pages in front of your computer, but its
not as daunting to peruse a 400 page book in the comfort of
your home.

Converting your blog into a yearly volume may be a viable
solution if consuming the amount of data in your archives
is a daunting task. And there are ways to accomplish this
that have no start-up costs.

If youre still not convinced that its not worth the
set-up to convert your blog into a periodical, ebook or
printed edition, consider this.

On Monday morning I issued a press release regarding the
transformation of my blog to a book, as a test to measure
interest. Its almost 4 a.m. Pacific time as I write this,
and so far it has been read over 23,000 times, resulting in
a distinct increase in general traffic, not to mention the
best initial sales debut of any product at my site since
this past summer.

Just imagine what that kind of interest could do for your
site - and how much money you may be leaving on the table
right now. Making your blog available in other formats is
worth a look.

------------------------------
You can learn low-cost ways to turn your blog into an ebook
or preview Tinus 400 page Free Traffic Tips printed
edition and ebook at www.freetraffictip.com/thebook .

More articles by Tinu AbayomiPaul - http://www.submityourarticle.com/articles/Tinu-AbayomiPaul-97/

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